The last battered luxury watch industry is recovering slowly. The trade quarrels with the online business – and struggles with the gray market, which is increasingly visible on the Internet.
Optimism is characterized by a good mood with falling numbers. Kim-Eva Wempe is in a good mood. 2016 was not an easy year for the Hamburg-based jeweler Wempe, which operates in more than 30 stores in seven countries and is even represented on the high seas with boutiques on the cruise liners “MS Europa” and “MS Europa 2″. Sales fell 14.5 percent to 403.8 million. “We were expecting that and were prepared accordingly,” says Wempe.
After years of growth, factors such as decreasing numbers of visitors in major cities following terrorist attacks and anti-corruption laws in China would have hurt sales of expensive mechanical watches, according to the author. In the first half of 2017, Wempe sees signs of recovery: “We are very positive and optimistic.” The expanded boutique on New York’s Fifth Avenue helped, among other things in the first months of the year to better business. It is in line with the Association of the Swiss Watch Industry FH, which reported an increase in exports in May compared to the same period of the previous year. Even more optimistic is currently only Philipp Man.
Man is the boss of the online retailer Chronext. The company, based in Zug, Switzerland, and the largest operating location in the Cologne light street attracts much attention. From buyers and manufacturers. Chronext sells used watches as well as new ones. The company sells at reasonable prices. A brand new Replica Rolex Submariner, one of the most popular watch models of the Swiss manufacturer, costs about six percent less than the non-binding price recommendation of 6800 euros, which Rolex names on its homepage.
The secretive manufactory from Geneva does not mention this price on the Internet until the visitor of Replica rolex has clicked off a warning. “NEW ORIGINAL ROLEX WATCHES ARE SOLD EXCLUSIVELY FROM OFFICIAL ROLEX PROFESSIONALS,” is in capital letters, synonymous with screaming in emails and social media platforms.